Agristart look to Harvest a Second Batch of Agtech Entrepreneurs

Agriculture / Company News

Agristart look to Harvest a Second Batch of Agtech Entrepreneurs

Agristart look to Harvest a Second Batch of Agtech Entrepreneurs

Originally published by Startup News

Key stakeholders in WA’s agriculture, business and tech sectors met at the ‘Paddocks to Perth: Agtech and Regional Innovation forum’ this week to discuss the local agtech sector and announce the new cohort of the HARVEST 2.0 program.

WA’s first ag tech accelerator, ‘HARVEST‘, graduated its first cohort earlier this year, and is already back for more, announcing two separate cohorts (one based in Perth, one – fittingly – in the regions) at a forum held earlier this week at the new Liberty offices in Perth.

The forum featured a keynote from WesCEF Innovation and Commercialisation GM Mussaret Nagree on ‘Innovations in Agtech’ and a discussion panel including Susan Hall from Department of Primary Industries and Regional Development (DPIRD), Frank D’Emden from Decipher, Gary Rogers from Hemp Homes and Amanda Walker from the Wheatbelt Business Network.

Mussaret Nagree gave insights into scaling large projects and initiatives, reinforcing the primary importance of connecting with and understanding the farmer as a customer.

“It’s really important to take time to get to know your customer, understanding what their pain points are, what’s going to make it easier for them to manage their farms and boost efficiencies and you can only get that by engaging with them directly,” she said.

Panel member Frank D’Emden from Decipher offered some further insight into the customer, saying that digital technology adoption by farmers is still relatively low comparatively across sectors, however this presents invaluable opportunities and support for uptake, especially as billions of dollars is currently being invested in the Australian Agtech industry.


“I foresee in less than 20 years time farmers being able to look at a map and see what every part of their farm is doing in terms of the critical components of their agronomy, forecasting out 14 days ahead with 90% accuracy of what the weather is going to do and having much better knowledge about supply,” he said.

Susan Hall, Acting General Manager at DPIRD’s WA Open for Business said leveraging off partnerships like the one with AgriStart brings great results for the industry.

“What we really want to do is be a part of this great culture of innovation across the ag sector and across the regions, and we do this with partnerships, like the one we have with AgriStart and the HARVEST participants” she said.

AgriStart Managing Director, Dr Tash Ayers says connection and collaboration is key to supporting and exporting WA innovation, particularly within the regions.

“Regional innovation needs to be part of the city agenda too. This networking event showcased the exciting innovations already happening in regional WA and the value of connecting businesses across the state and globally,” she said.

The forum culminated in the announcement of the cohort for next round of the HARVEST 2.0 Accelerator Program, where 16 startups are given the opportunity to accelerate their business under the expert mentorship and guidance of some of Western Australia’s most successful business people.

The program has been expanded to include the HARVEST Residential Intensive Program, a business accelerator for regional participants.


The HARVEST2.0 Accelerator programs target late-stage startups and SMEs looking to scale their business, attract investment, develop new networks and partnerships or explore new export markets.

Participants are mentored by expert growth facilitators who have high level expertise in corporate innovation, entrepreneurial thinking, agriculture and research connections. The program consists of two programs: the HARVEST Agtech Accelerator Program and the HARVEST Residential Intensive Program at Muresk Institute.

For more information about AgriStart and the HARVEST Program, visit